Why aren't ads appearing on my site?

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If ads are not showing on your site after you've added the AdSense code, make sure that the ad code is correctly implemented in your site. You can do this by viewing the source of your site from a browser and double-checking that the ad code looks exactly like the code we provide you in your account, and includes every line of the ad code.
There are a few common reasons why ads may not display on your website after correctly adding the AdSense code to your webpages.
  • Is JavaScript disabled in your browser?
    You will need to enable JavaScript in your browser in order to view Google ads on a website.
  • Do you have personal firewall software with an ad blocking feature or any other ad blocking software installed?
    Personal firewall software or ad blocking software can cause Google ads to not display, or may obscure portions of the ad. Any ad blocking features of your internet security software must be disabled in order to view Google ads.
  • Have you previously applied for the AdSense program and your site was disapproved?
    If your site was previously disapproved, our servers were instructed to not serve ads to your site. If that site (or another site associated with the same account) is later reconsidered and approved for the AdSense program, there may be a delay of up to 48 hours before all of our servers are informed of the change and ads begin appearing on your site.
  • Has the ad code been placed on pages with potentially adult or mature content?
    If ads are appearing on certain pages on your site but not on others, please ensure that the code has not been placed on pages with adult or mature content. We currently do not run Google ads on web pages that are determined to contain potentially mature or adult content by our automatic contextual advertising system.


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